Increase your product visibility and sales.
Amazon PPC Advertising Management
We create and manage PPC ads that convert without exceeding your budget. From identifying effective keywords to staying ahead of the competition, we ensure you get the most out of every ad spend.
Go beyond clicks and achieve results.
Our Amazon PPC professionals target high-value customers with ads that are designed for conversions, not simply clicks. With data-driven tactics, every ad dollar you invest works harder to increase awareness and revenue.
Keyword research
Comprehensive keyword research is critical for reaching the proper audience and increasing ad visibility.
Optimized campaigns
To optimise campaigns, we establish objectives, allocate funds, employ targeted bids, manage keywords, and track critical indicators.
Reduce ACOS
Reduce ACOS and increase revenue by harvesting profitable keywords with exact match targeting.
Increase sales
Increase revenue with PPC by analysing advertising, optimising listings, and implementing strategic pricing for new product releases.
Weekly reporting
We provide weekly reports to keep you up to current on your ad performance, providing transparency and continuous optimisation.
Modern Design
Professionally created creatives can establish a strong brand identity and distinguish your products from the competition.
Trusted by major brands and Amazon FBA sellers:
MAG Ads - PPC advertising upgrade
We are excited to announce our upgraded advertising management service.
We optimise your Amazon PPC campaigns more efficiently and often by combining tried-and-true methods with advanced macros, offering complete updates that generate results while staying under budget.
Boost sales with our Amazon PPC Guide
Make each PPC dollar count. Our Amazon PPC Guide can help you avoid blunders, outsmart rising ad prices, and achieve actual growth.
Our Keyword strategies
We add the keywords in the three setups shown below, basically A/B/C testing the keywords' strength. A keyword may perform higher in any of the following formats, and we change bids accordingly.
Broad Match
Generally targets the keyword, can include other terms in search results, and delivers the maximum impressions.
Broad Phrase
The phrase must be present, even though other terms may also appear in the search results.
Exact Match
Is an exact match that only targets when a certain letter for letter keyword is utilised. The format with the fewest impressions is also the most controlled and targeted.
Sponsored Products
Sponsored Product web adverts, which display in Amazon search results and product pages, help to increase product visibility and sales.
Brand campaign
1. Brand terms are solely utilised in this campaign.
2. Defensive advertising, no incremental sales, limited budget.
3. It protects us from rival' advertising on our brand.
Competitor brand campaign
1.Competitive Brand Term Targeting.
2. This strategy only uses competitor brands and focuses on their keywords to increase market share.
3. Small spend, excellent results, low impression counts, and gradual sales.
Competitor ASIN targeting
1.Selective ASINs where we want our goods to appear on the detail pages.
2. We often find that search phrases perform badly when displayed on detail pages. However, we believe it is beneficial to target certain ASINs..
Defensive ASIN targeting campaign
1.Select an ASIN from your own catalogue.
2. Places your advertisements on the detail page of your own products.
3. Keep competitors away from your page while advertising more of your catalogue to enhance conversion and achieve some splash purchases.
Video ads
1. Hot and in demand.
2. Requires professional shot videos. Recommended time: 30 seconds.
3. Need Brand Registry.
Sponsored display
1. Retargeting
2. Past Purchasers
3. Category and ASIN targeting Display.
Auto campaign
1. Amazon chose medium-spend keywords, which are helpful for keyword discovery in case manual efforts miss any opportunities.
2. Brand terms are nullified
3. Auto campaigns now have targeting divided into four areas:
Substitutes: We will display your ad to customers who visit the detail pages of products comparable to yours.
4. Complements: We will display your ad to customers who visit the detail pages of products comparable to yours.
5. Loose match: We will display your ad to customers who use search terms that are loosely connected to your products.
6. Close match: We will display your ad to customers who use search terms that are closely connected to your products.
Manual campaign
1. Highly segmented ad groups will generate the highest benefit, spend, and sales.
2. All keywords are manually selected.
3. We use a bid modifier to increase our bid for the top search results pages.
4. Testing has showed that utilising fewer than 50 keywords in manual ads is more effective than loading hundreds.
Exploring Amazon PPC
Sponsored Brands
Sponsored Brands are dynamic advertisements that feature your brand’s logo, a customised headline, and a range of products.
These advertisements are deliberately placed in high-traffic parts of shopping results and product detail pages, increasing brand exposure to customers searching for products comparable to yours.
- Sponsored brand placement:
- Below the top of shopping results
- Within shopping results
- Product detail pages
- Sponsored brands video also available
